Job Details

Job Description:

• Develop eCommerce merchandising & e-retailing strategy to meet revenue target
• Drive sales through Shopify, and other e-retail platforms
• Collaborate with e-retail companies, negotiate profit margins, marketing expenditure splits and brand position for company  on their portal to promote and sell company products online
• Responsible for end to end planning and execution of e-retailing
• Consider e-retail as a separate business unit and take complete ownership of running it profitably
• Partner with e-retailers to ensure that product goals and benefits are consistent with their strategies and value propositions
• Drive day to day optimization and digital revenue responsibilities across categories; analyze weekly and daily performance, provide insights and drive day to day optimization across all platforms
• Identify and create demography based marketing strategies to acquire the target customers
• Work with Marketing, Merchandising and Creative teams in our integrated planning process to deliver a cohesive shopping experience across all touch-points
• Understand our shopper needs and expectations in different geographies and work with creative teams to achieve a balanced, strategic approach to online merchandising localization
• Work with creative and localization teams to define online merchandising processes to suit the local needs
• Contribute to the flawless execution of visual merchandising strategies
• Utilize reporting (conversion, funnel, etc.) data & analytics to improve business performance and inform merchandising strategies to drive growth
• Adjust the site strategy based on the assessment of the competitive landscape (site merchandising strategies of key competitors and best-in-class online retailers) and emerging online trends
• Responsible for online collaboration to drive e-retail
• Collaborate with other corporates for promotional campaigns
• Responsible to plan right discounting strategies to pull optimum web traffic while maintaining profit margins

Required Candidate profile

• Must have handled shopify
• Must have strong e-retail background
• Should be able to build an e-commerce platform from scratch
• Must have strong business understanding and number oriented
• Must have right acumen for online merchandising
• Should be research driven and is always updated with the current trends
• Should Engg+MBA from premier institutes

If interested please write us at collective.itaap.in or gagan@itaap.in